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Innovations

Discover the stories of the latest, never before done projects. Learn and be inspired by your peers.

October 3 5 minutes
by Isabelle Landreville , M.Sc share Share , Madita Brandhorst , Simon Chadwick , Moiza Shaikh , Fabián Echegaray ,

ESOMAR is now Esomar.

Societal Trends
11 December 5 min read
by Callen Gerrits ,

With NHS waiting lists near record highs, there is a strong case for encouraging preventive behaviours like improved diet and exercise. However, there are three psychological reasons why engaging the public in such behaviours is extremely challenging.

On the human-AI partnership

< 1 min read
28 June 2023
in  Innovations
by Shobha Prasad ,

Authors Shobha Prasad

Partners for life

5 min read
29 May 2023
in  Innovations
by Angela Canin ,

Authors Angela Canin

Artificial Intelligence for Consumer Insights

5 min read
1 June 2023
in  Innovations
by Sanaya Sinha ,

Authors Sanaya Sinha

How to survive AI… the skills we need to stay relevant: Part 3

15 min read
7 June 2023
in  Innovations
by David Smith , Adam Riley ,

Authors David Smith, Adam Riley

Madita Brandhorst

5 min read
8 June 2023
in  Innovations
by Hunter Thurman ,

Authors Hunter Thurman

The new way insights teams are measuring brand health

4 min read
12 June 2023
in  Innovations
by Madita Brandhorst ,

Authors Madita Brandhorst

Calling their BLUF: tips for thinking like a content creator… or an intel analyst

6 min read
16 June 2023
in  Innovations
by Mary Mathes ,

Authors Mary Mathes

Breaking the mould: Diversifying LGBTQ+ representation in brand narratives

7 min read
6 July 2023
in  Innovations
by Moiza Shaikh ,

Authors Moiza Shaikh

The role of research in times of high inflation

4 min read
17 July 2023
in  Innovations
by Alejandro Tena Arestegui ,

Authors Alejandro Tena Arestegui

Super Bowl's creative evolution: DE&I in the big game

19 July 2023
8 min read
in  Innovations
by Deepak Varma ,

Authors Deepak Varma